Best Hook Types by CPL (lower is better)
Best Image Styles by CTR
Best Text Overlays by CPL
Best Creative Formats by Leads
Best Offer Angles by CPL
Ads by creative attribute
| Ad | Hook | Image Style | Overlay | Format | Spend | CTR | CPL | Leads |
|---|---|---|---|---|---|---|---|---|
| $10k Warning 03 | Dollar Amount | Clean Insurance Graphic | $10k May Not Be Enough | Image | $2700 | 1.76% | $39.13 | 69 |
| Whiteboard FE 01 | Educational | Whiteboard | Senior Life Insurance Options | Video | $2651 | 1.93% | $42.08 | 63 |
| Adult Children UGC 01 | Not Burdening Children | Adult Children | $10k May Not Be Enough | Video | $2589 | 2.05% | $36.46 | 71 |
| Family Photo Legacy 01 | Faith & Family | Family Photo | Leave a Real Legacy | Image | $2551 | 1.75% | $42.52 | 60 |
| Kitchen Table Legacy 01 | Legacy | Kitchen Table | Leave More Than Funeral Money | Image | $2531 | 1.77% | $42.90 | 59 |
| Senior Couple Porch 02 | Family Protection | Senior Couple | Protect the Family You Built | Image | $2287 | 2.08% | $43.98 | 52 |
| Agent Selfie Legacy 02 | Story-Based | Agent Selfie | Leave More Than Funeral Money | Video | $2084 | 1.94% | $38.59 | 54 |